Measured

Product Details

Measured is a cloud-based platform, which assists brands, retailers and eCommerce vendors with cross-channel marketing and media incrementality measurement. Key features include conversion tracking, data management, channel attribution, quality analysis, and reporting.

Measured Feature

• Analytics
• Attribution Modeling
• Audience Segmentation
• Budgeting & Forecasting
• Campaign Tracking
• Channel Attribution
• Collaboration
• Cross-Channel Attribution
• Data Capture
• Data Quality Control
• ETL – Extract / Transfer / Load
• Incrementality Measurement
• Information Governance
• Master Data Management
• Match & Merge
• Media Planning
• Presentation Tools
• ROI Tracking
• Spend Management
• Website Analytics